AI for your website

The AI Brain for Your Website.

MATRIX AI learns from your website and helps visitors get instant answers, discover the right products, and become qualified leads—24/7.

No coding required Train from your website Deploy in minutes
yourcompany.com
M MATRIX AI
Which coating resin is suitable for industrial applications?
Based on your product portfolio, we have several coating resin options for industrial applications. I can help narrow this down based on substrate, application, curing and performance requirements.
What application are you working with?
Intent detected: Product inquiry

Built for websites that need more than a chatbot.

Website KnowledgeRAGAI Agents Lead GenerationProduct DiscoveryHuman HandoffAnalytics

Your website has the answers.
Your visitors still have questions.

Customers shouldn't have to search through pages, PDFs and menus to find what they need.

Lost Visitors

Visitors leave when they cannot quickly find the right information.

Repetitive Questions

Your team keeps answering the same questions again and again.

Missed Leads

High-intent visitors disappear without contacting your sales team.

MATRIX AI turns those moments into conversations.

From website content to intelligent conversations.

01 · CONNECT

Connect

Connect your website, documents or knowledge sources.

02 · LEARN

Learn

MATRIX AI processes your content and builds an intelligent knowledge base.

03 · ANSWER

Answer

Visitors ask questions and receive context-aware answers.

04 · CONVERT

Convert

MATRIX AI identifies intent, captures leads and connects visitors with your team.

WebsiteKnowledgeAIConversationLead
Grounded AI responses

AI that answers from YOUR knowledge.

MATRIX AI doesn't need to guess what your company does. Connect your website and knowledge sources, and MATRIX AI retrieves relevant information before generating an answer.

1 Your Website
2 Content Processing
3 Knowledge Chunks
4 Embeddings → Vector Database
5 Relevant Context
6 AI Response

Retrieval before generation.

Every answer is grounded in your real business information — not generic model guesses. When a visitor asks something, MATRIX AI finds the most relevant pieces of your knowledge first, then writes a precise, on-brand response and cites the source page.

Grounded AI Responses

More than a chatbot.

AI Website Training

Teach MATRIX AI using your website content and business knowledge.

RAG Knowledge Base

Ground AI responses in your actual business information.

Intelligent Conversations

Give visitors natural, contextual answers instead of scripted responses.

Lead Capture

Capture visitor details and requirements directly inside the conversation.

Product Discovery

Help visitors find relevant products, services or solutions.

AI Lead Qualification

Identify buying intent and qualify prospects before they reach sales.

Human Handoff

Let customers move from AI to a human whenever needed.

Conversation Analytics

Understand what visitors ask, what they need, and where opportunities are.

Conversion

Don't just answer visitors. Convert them.

MATRIX AI can recognize buying intent and turn conversations into actionable leads.

Turn Conversations Into Leads
MATRIX AI · Live conversation
I need pricing for your industrial coating resin.
I can help with that. What quantity are you looking for?
Lead Capture
Name—
Company—
Email—
Requirement—
Qualified Lead
IntentHigh
RequirementIndustrial coating resin
StatusSales follow-up

One AI assistant. Multiple business use cases.

Customer Support

Answer common questions instantly.

Sales

Help prospects evaluate products and services.

Lead Generation

Capture and qualify potential customers.

Product Discovery

Guide visitors toward relevant products.

Documentation

Make technical knowledge easier to access.

B2B Websites

Help buyers find specifications, applications and solutions.

Built for businesses with complex information.

Manufacturing

Help buyers find products, specifications, applications and technical information.

SaaS

Answer product, onboarding and documentation questions instantly.

E-commerce

Guide shoppers to the right products and reduce drop-off.

Real Estate

Match buyers to listings and capture enquiry details.

Chemicals

Surface grades, datasheets, applications and compliance info.

Professional Services

Explain services and route qualified leads to the right team.

Technology

Turn complex feature docs into simple, direct answers.

Education

Answer course, admission and program questions around the clock.

Know the landscape. Choose your AI.

How MATRIX AI fits in.

Different platforms focus on different parts of the conversational AI stack. MATRIX AI brings website knowledge, AI conversations and lead generation together.

Intercom Fin
AI customer support
Chatbase
Website-trained RAG
Botpress
Custom AI agents
Tidio + Lyro
SMB & e-commerce
Zendesk AI
Enterprise support
HubSpot AI
CRM + sales
Voiceflow
Conversation workflows
MATRIX AI
Website AI + RAG + Leads + Automation

Categories reflect each platform's primary strength. Choose the fit for your use case.

Everything your website chatbot needs. One AI platform.

Website-First AI

Designed specifically to turn website content into conversations.

Grounded Answers

Use your own business knowledge instead of generic responses.

Conversion Focused

Identify and capture opportunities, not just answer questions.

Simple Deployment

Add MATRIX AI to your website without rebuilding your website.

Branding

Make MATRIX AI look like your brand.

Match your colours, tone and behaviour — no design work required.

Brand color
Assistant nameMATRIX AI
Welcome messageEditable
Lead form & human handoffOn
M MATRIX AI
Hi! I'm your assistant. Ask me anything about our products, services or applications.
Do you have a datasheet for the WX-9 grade?
Yes — I can share specifications and applications for WX-9, and connect you with our technical team if needed.
Type your message…
Insight

Know what your visitors actually want.

See the questions being asked, the leads being generated, and where the opportunities are — in one dashboard.

OverviewDemo data
1,284
Conversations
3,470
Questions
218
Leads
96
Qualified
71%
Resolution
17%
Conversion

Illustrative demo data — not real customer metrics.

Built for business conversations.

Secure data handling

Your AI keys stay server-side and are never exposed to the browser.

Access controls

Role-based admin access to leads, conversations and settings.

Knowledge-source management

Choose exactly what content trains your assistant.

Conversation controls

Grounding rules keep answers on-topic and on-brand.

Human escalation

Hand off to your team whenever a visitor needs a person.

Business-owned knowledge

Your content and data remain yours, under your control.

Start building your AI assistant.

Launch MATRIX AI on your website and see how visitors interact with your business.

Frequently asked questions

What is MATRIX AI?

MATRIX AI is an AI-powered website assistant that uses your business knowledge to answer visitor questions and support lead generation.

How does MATRIX AI learn my website?

MATRIX AI can process your website content and connected knowledge sources to create a searchable knowledge base.

Does MATRIX AI use RAG?

Yes. MATRIX AI can use retrieval-augmented generation to retrieve relevant business information before generating answers.

Can MATRIX AI generate leads?

Yes. Lead capture and qualification can be integrated directly into conversations.

Can I customize the chatbot?

Yes. The chatbot interface can be customized to match your website and brand.

Can visitors talk to a human?

MATRIX AI can support human handoff workflows.

Do I need coding knowledge?

Deployment is designed to require minimal technical effort — add one snippet to your site.

Can MATRIX AI work with product information?

Yes. It can be configured around product, service, documentation and business knowledge.

Your website is already full of answers.
Turn them into conversations.

Give every visitor an intelligent assistant that can answer questions, guide decisions and capture opportunities.